ON-DEMAND DEMO WEBINAR: Learn how to successfully navigate Smartcore Lead Insights to optimise your sales and marketing efforts and maximise event ROI
You’re exhibiting at Fi Europe where every lead is an opportunity for conversion. But the challenge is turning event interest and engagement into lasting sales and marketing success.
Hosted exclusively for Smartcore Lead Insights customers at Fi Europe 2025, this demo will help you organise and structure your event data, equipping you with practical strategies to maximise the platform’s intelligence before, during, and after the exhibition - transforming connections into real customers.
Our Customer Success specialist walks you through the platform, demonstrating techniques to:
- Master Buyer Intent: Identify your most promising, high-value prospects by tracking real-time behavioural and engagement signals.
- Leverage Topic Interest: Uncover the specific ingredients and products your buyers care about and tailor communication to their needs.
- Segment Strategically: Group leads based on different criteria, like country and topic of interest, for highly targeted and personalised follow-up.
- Optimise Lead Sources: View digital and physical touchpoints where leads are sourced before and during events, and learn how to utilise this data for quality lead gen and connecting with buyers.
- Strengthen Sales Pipeline & Marketing Efforts: Learn how to correctly use platform features to enhance your strategy, strengthen your pipeline, and boost campaign performance.
Click below to watch the demo and discover how to leverage powerful event insights to execute data-driven sales and marketing campaigns.
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